Technology

He is expected to relocate to Singapore, reporting to chief strategy officer, Jason Kwon.

Multiple brands have reported less than ideal results from their first few weeks of experimenting with ChatGPT Ads, citing poor CTR’s and opaque measurement capabilities.

Media Mantra Group has named Saahil Anant as senior director to strengthen its automotive and technology communications practice.

Sigma’s India rollout follows its global debut in June 2025, aiming to simplify fragmented programmatic buying through data integration and AI-driven planning efficiency.

Under the recently amended IT rules, social media platforms have to take down objectionable AI-generated materials within three hours; two hours in sensitive cases.

The two will develop an AI-driven filmmaking workflow designed to support long-form cinematic production and creator ecosystems.

Havas Creative Network’s global chief transformation and growth officer argues that fewer, better-aligned clients drive stronger growth and accountability.

Built on nearly 500 AI-made sites and 115 Android apps, the ad fraud scheme built a fake web to drain advertiser dollars, IAS said.

The collaboration brings together Adobe’s AI capabilities, content platforms and data orchestration tools with WPP’s strategic, creative and transformation expertise.

Using OpenAI APIs, the voice and text interface will allow users to explore its streaming library through natural language conversations in multiple languages.

At India AI Impact Summit 2026, the former NITI Aayog CEO warns exclusionary AI design could widen divides, reshape markets and redraw growth trajectories.

Starstuff Labs' study underpins how AI is becoming cheaper, faster and more widely available.

India becomes Claude.ai’s second-largest market, driven by coding-heavy enterprise adoption and multilingual AI investments reshaping production workflows.

The audio platform said that more than 10% of its monetised creators collectively earned over INR 50 crore in 2025 alone.

The AI-powered creator economy app is built on large cultural models.

At the AI Impact Summit’s opening, Vaishnaw and Motion Picture Association’s chairman and CEO Charles Rivkin addressed a media and entertainment industry in structural realignment.

Omnicom Media confirms more than 30 participating clients amid lingering questions about how the pilot will work.

Dentsu bucked overall decline, experiencing marginal increase.

Tie-up is intended to create better measurement and audience integration, without compromising privacy.

For the first time, India’s Budget puts imagination on the balance sheet—giving the Orange Economy a seat at the table. The industry reacts.